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The Asscher cut diamond is the first branded cut to ever be patented. It exists as the predecessor to the modern Emerald cut but still holds its place in today’s market as a fancy shape. Looking face up, (top view) well-cut stones will appear to have concentric squares. This unique faceting makes it easier to spot inclusions with the naked eye, driving more people to purchase diamonds with higher internal clarity.


The modern Cushion cut evolved from the Mine cut diamond. The corners of a square shape are rounded for a softer, more pillow like shape. Recent research has improved the dynamics of this faceting and the way it reacts with light, producing a more dazzling stone. Cushion cut diamonds traditionally produce more fire but less brilliance when compared to round diamonds. It’s available in square and rectangular shapes.


The Emerald cut is a rectangular shape with cut corners. Rather than focusing on the brilliance or sparkle of the diamond, the Emerald cut uses symmetry and rectangular cut facets to create a unique optical appearance. Just like the Asscher cut diamond, it’s important to purchase a higher clarity stone so as not to notice inclusions. The name derives from the Emerald gemstone which is traditionally cut with this technique.


The Heart cut diamond is a modified brilliant cut that carries great symbolism. Like the union (or relationship) that this diamond represents, the symmetry of this cut is paramount. A lack of symmetry will result in a poorly performing stone. It is not recommended to purchase Heart cut diamonds in sizes smaller than 0.50 carats due to the loss of carat weight that occurs during cutting.


French for “little boat”, the Marquise cut is considered a classic fancy shape. A modified brilliant, this diamond is cut primarily to maximize the appearance of its size. The long and narrow nature of this shape works well to accentuate the shape of the wearer’s finger.


Since the 1960’s the Oval cut diamond has existed as a great alternative to the traditional round brilliant. It embodies many similar characteristics of the round while maintaining a unique, elongated shape. Aesthetically, it performs much like a Marquise while maintaining more brilliance and dispersion.


Resembling the shape of a teardrop, the Pear cut is best described as a hybrid between a Round Brilliant and a Marquise. Its faceting maintains a high level of brilliance and dispersion while its shape solidifies its place as a unique fancy shape.


The Princess cut is one of the most popular choices for engagement rings. Its shape can vary from square to rectangular and features strong pointed corners. This cut combines brilliant and step cut techniques.


Created in 1977, the Radiant cut is available in a square or rectangular silhouette. It shares the cut corners of the Asscher and Emerald cut, however its pavilion is cut with brilliant faceting allowing for more light return. This combination of sparkle and shape allows it to pair equally with round and square diamonds.


There is a very good reason that round brilliant diamonds continue to dominate the marketplace: performance. A round silhouette with Brilliant cut faceting provides the best geometry for optimal brilliance, dispersion, and scintillation. In addition, the cone shape of the pavilion creates the highest level of light return. Round diamonds typically cost more per carat than other shapes because of the amount of rough lost in the cutting process.

  • July 3rd, 2019 By Dennis

    “Unbelievable, hassle free experience. From texting back and forth with Josh on a Saturday on the VIP event and the engagement ring options, to receiving and email from Dave that night with options for me to review to Tuesday going in and going in and purchasing while having a beer while I waited. Outstanding experience. Well done!”

  • June 26th, 2019 By John

    “I have been a customer of Marks jewelers for over 30 years. Over this time I have purchased many items from custom rings to bracelets. You cannot match the quality of the product that Jim sells This is now a family tradition. Both my son in laws and my son buy from Marks. Will go nowhere else for quality fine jewelry.”

  • June 19th, 2019 By Daniel

    “My experience at Marks Jewelers was wonderful. They created me a custom necklace that captured everything I could have possibly hoped for. The designers and Beth helped me work through my thoughts to create a piece that has deep meaning. Beth was amazing to work with and was patient with all my ideas. Thank you Beth and the team of designers.”

  • June 5th, 2019 By Jaki

    “The Marks in Montgomeryville is the only jewelry store that I trust with all my jewelry repairs and purchases. I make the 40 min drive every time because I know I'm going to get incredible service from anyone there and great prices.”

  • June 4th, 2019 By Amy

    “I can’t rave enough about my experience with Marks Jewelers. Olivia spent hours with me to design a couple pieces of jewelry with stones I had and Jacqueline created a couple of molds perfecting it. The end result is better than I ever imagined. My experience was so personalized and professional. Quality and a great price!!”

  • May 6th, 2019 By Lauren

    “My fiancé got my ring from there last August and it’s today my Dad and I went to turn my mom's wedding ring into my band and Jim was so helpful made me feel so comfortable and showed me exactly what the final product will look like! I’m so excited to receive my one of a kind wedding band! Marks is truly the best jeweler around!”

  • April 10th, 2019 By Ed

    “I needed a 3-tier tier pearl necklace restrung and I brought it to Mark's Jewelers. Although it is costume jewelry, it has much sentimental value to my wife. I wasn't sure if they would work on costume jewelry oh, but they did! They did a fantastic job! The drop-off and pick-up experience was terrific! Everyone was so professional. I highly recommend this place! I will be back!”

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